Personalized Motivational Art

 ArleyArt.com offers wall decor with unique presentations at reasonable prices. All artwork is printed to order on heavyweight satin (semi-gloss) photo paper, inserted into a 100% archival safe, acid-free clear sleeve, and a flat mailer or rolled if the poster is larger than 11x14". The prints are carefully packaged to ensure safe delivery. Each print is ready-to-frame, and items are usually shipped within 1-2 business days of payment confirmation. Personalized and custom photo items may take longer. ArleyArt prints are available in sizes 8x10", 11x14", and 13x18", though not all products are available in all sizes. The images used in each product are Arley's own work, in the public domain, licensed, or used with permission. Custom posters can be created from your favorite quote or athlete

 Drawing and painting surfaces: colored and textured papers of varying weights, such as tissue paper, watercolor paper, newsprint, or cartridge; cardboard; transparent sheets, plastic overlays, or tracing paper; discarded wallpaper, patterned paper, or printed sheets; photographic paper or other specialized printing papers; painted or prepared grounds; masking tape or other adhesive surfaces; collaged materials; dried textures created with acrylic pastes or compounds; canvas, hessian, or other fabrics; other appropriated items. (See more examples of drawing and painting surfaces in our four-part Creative Use of Media series for high school art students.)

 Drawing and painting media: graphite pencil; colored pencil; ballpoint pen; ink pen; calligraphy pen; marker pen; chalk; charcoal; crayon; pastel; drawing ink; printing ink; natural or manmade dye, such as from commercial pigments, walnut skins, coffee stains, or food dye; gouache; watercolor; acrylic paint; oil paint; spray paint; house paint; shellac/varnish; fixative; wax; painting mediums, such as thinners, gel/gloss, glazes, drying retarders, textural pastes, or modelling compounds.

 Threads and textiles: natural fibers, such as cotton, silk, flax, or raffia; wool and other animal hair, furs, or leather; synthetic threads, such as nylon, acrylic, or polyester; textiles of different weights, weaves, patterns, prints, or colors; upcycled fabric, including from non-traditional sources such as repurposed woven plastic bags; elastic; sewing threads; embroidery threads; string; rope; beads.

 Sculptural materials: glues or adhesives; papier-mâché; salt dough; modelling clays or ceramics; feathers, bone, or other animal materials; food; seeds, leaves, cane, balsa, or other woods; sand, earth, pumice, rocks, or stone; wax; plaster; latex; Styrofoam; plastics; resin; concrete; fiberglass; wire, foil, or other metals; ice; light; other organic and manmade found materials.

 Tools and technology: brushes; airbrushes; sponges; paint rollers; palette knives; craft knives; scissors; stencils; engravers; sandpaper; chisels, pliers, or other woodworking tools; metalworking tools; paper trimmers; pottery wheels; crochet hooks, needles, sewing machines, or overlockers; looms; traditional or digital cameras; darkroom equipment; kilns; printing presses; photocopiers; scanners; computer-aided design (CAD) software such as Adobe Photoshop, Adobe InDesign, or SketchUp Pro; computer-aided manufacture (CAM) equipment such as 3D printers and laser cutters.

 The techniques, processes, and practices explored in your sketchbook should be appropriate for the project and area of specialty. Try to use both traditional and contemporary approaches. These should be informed by the study of relevant artists and first-hand practical experimentation. Complex processes can be documented using diagrams, annotated screenshots, or photographs of work in progress (this can help to prove that the finished pieces are your own work). Don’t document every technique at every stage of production. This is a space-filling device that pushes out more relevant content.

 This IB Visual Art sketchbook page is by Allison Ho from Sha Tin College. Note how screenshots of work in Adobe Photoshop (top right) document stages of progress. This helps to verify authenticity of work, so that examiners are clear that the work was produced by the student. Allison received the highest grade (level 7) for her IB Visual Arts course. You can view more of Allison’s excellent sketchbook pages here.

 The sketchbook is an excellent place to document learning from the work of artists. This might include whole or partial copies of relevant artwork accompanied by critical analysis and practical experimentation where appropriate. Artists should be selected purposefully and offer valuable learning opportunities in their approach to subject-matter, composition, technique, or use of media. Aim to study the work of both historical and contemporary artists from a range of different cultures. Avoid bulking up the sketchbook with gallery pamphlets, fliers, brochures, or other printed material from secondary sources.

 These A Level Art artist research sketchbook pages by Nikau Hindin show analysis of paintings by Janet Fish. Nikau has created drawings and acrylic copies of part of Fish’s paintings (there is rarely any need for students to slavishly replicate an entire painting – a small portion is enough for students to gain an understanding of the techniques and processes used). You may wish to view more of Nikau’s A* Cambridge A Level Art project.

 These sketchbook pages are by Pallas Yiu, completed while studying Edexcel GCSE Art and Design at Sha Tin College, Hong Kong. Pallas contrasts and compares the work of Albrecht Dürer with Zhao Fang. Imitations of artist work accompany detailed critical analysis. You can view more of Pallas’s A* GCSE Art sketchbook in our publication: Outstanding High School Sketchbooks.

 A high school sketchbook should be reminiscent of the kind of document that an artist or designer might create. It does not need to be overworked, perfect, or polished. The following tips provide broad guidance in terms of page layout and presentation style.

 Avoid intrusive lettering, elaborate front covers, decorative borders, over-the-top backgrounds, or unnecessary framing or mounting. Fold-out tabs add an interactive element but risk examiners missing work, so are best avoided.

 Use small, legible handwriting—this way, any spelling or grammatical errors are less distracting. Write with graphite pencil or black, grey, or white pen.

 Do not spend weeks dreaming up inventive layouts or researching presentation ideas on the internet. Focus on what matters: producing quality art and design work.

 Your sketchbook can be a straightforward, ordered presentation of your work, research and insights: Let your images do the impressing. Overly designed pages can often take too long and be a distraction to the viewer.

 These sketchbook pages by Leonardo da Vinci provide a great example of what a quality high school art sketchbook page should look like: overlapping, incomplete sketches, surrounding by handwritten notes.

 Some students favor hard-edged, ‘cleaner’ presentation methods; others prefer a messier, gestural style. Neither is better than the other: both can be executed well. Jumping from one presentation style to another, however, may result in a submission that is distracting and disjointed.

 Some sketchbook pages should have many illustrations, others a single artwork, and the remainder something in between. Vary the positioning of images and text on the page. Don’t be afraid of white space.

 Although a sketchbook is an informal, free-flowing document, it is important to remember that an examiner picks it up and ‘reads’ it in a short period of time. Structure the sketchbook in a way that reflects the overall development of your project.

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 Weak work sets off alarm bells for an examiner, alerting them to be on the lookout for weaknesses elsewhere. This does not mean that anything ‘less than perfect’ should be discarded. Mistakes provide valuable learning opportunities and cues for how subsequent learning took place. However, you must discriminate. If an image is glaringly worse than others, consider improving or eliminating it. Seek your teacher’s guidance before removing any artwork; improving existing work is often much faster than starting afresh.

 The sketchbook offers an opportunity to remind the examiner that you are a dedicated, hard-working student, and that you care about the subject. This does not mean you must cram your sketchbook with intense, labored work (sometimes an expressive two-minute charcoal drawing is all that is needed), but rather that the sketchbook should speak of your effort, commitment, and passion.

 You may also be interested in reading How to annotate a sketchbook, which contains illustrated examples from high-achieving students around the world.

 For convenience, most students select a sketchbook that is A4 (8.5 x 11 in) or A3 (11 x 17 in) in size. An A4 sketchbook fits in a schoolbag and is thus less likely to be lost or damaged during transit. An A3 sketchbook fits more work per page and provides space for larger artworks. If the sketchbook contains all preparatory material without any additional sheets of developmental work required, an A2 (17 x 22 in) sketchbook may be appropriate. Non-conventional sizes or electronic submissions may also be possible. Remember that format requirements are often set by an examination board, teacher, or school.

 Regardless of the sketchbook size, it is best to work consistently in portrait or landscape orientation, rather than alternating from page to page. Consistent page orientation makes it easier for an examiner to flip through the sketchbook and view your work. Landscape orientation is preferable for electronic submissions, as this displays well on digital screens.

 Pre-bound sketchbooks should contain quality artist paper suitable for both wet and dry media. A minimal appearance is best: choose a sketchbook with a plain cover, without distracting logos or ornamentation. A spiral-bound book allows you to remove pages easily.

 The main disadvantage of a pre-bound sketchbook is that it is difficult to work with wet media on several pages at once. (Moving quickly between pages saves time, aids the development of ideas, and facilitates connections between pieces.) Nonetheless, pre-bound sketchbooks are the most popular format due to their convenience and wide availability.

 The main disadvantage of a pre-bound sketchbook is that it is difficult to work with wet media on several pages at once. (Moving quickly between pages saves time, aids the development of ideas, and facilitates connections between pieces.) Nonetheless, pre-bound sketchbooks are the most popular format due to their convenience and wide availability.

 Two examples of pre-bound sketchbooks are illustrated above. These brands have been thoroughly tested in a classroom situation, by experienced teachers. The left-hand mage is a NAS Workbook available from National Art Supplies in Auckland, New Zealand. This sketchbook has 50 pages of 140gsm wet-strength cartridge, suitable for both wet and dry media. The NAS Workbook is white, plain and minimalist in appearance, with no distracting logos. The heavy, cardboard cover is durable and resilient – able to withstand being dragged around by students – and can be drawn or painted upon if desired. It is spiral bound, allowing pages to be removed easily. The NAS Workbook is available in A4 portrait, A3 landscape and A2 landscape sizes. This product is used year after year by many high schools in New Zealand. The low cost means that this sketchbook is suitable for use with stationery kits and class sets. The example illustrated is an A3 art sketchbook (landscape in format) and was part of an A* International GCSE Art and Design coursework project completed by Manisha Mistry, ACG Strathallan College. A photograph of the final artwork has been laminated and glued to the sketchbook cover to create a simple title page. You may wish to view more of Manisha’s A* IGCSE Art project. The right-hand image shows an A4 Moleskine sketchbook. Moleskine folio sketchbooks are top-of-the-line artist sketchbooks, with 160gsm acid free pages, suitable for painting or drawing. The thickness of the paper means that wet mediums rarely bleed. Moleskine sketchbooks are well-made and beautiful, with a plain black cover. They are a durable, premium line of sketchbooks and are available as both an A4 sketchbook and A3 sketchbook. If you are a senior high school students who is considering pursuing Art and Design at university or college level, you may feel able to justify the expense. There are many other inexpensive options available.

 Another popular presentation method is to store loose sheets of paper in a refillable display book. The plastic sleeves protect the work and reduce smudging from one page to another. This method is less daunting than using a pre-bound sketchbook, as there is no fear that each page must be ‘perfect’—pages can be removed, added, and re-ordered with ease. Creating a sketchbook from individual sheets also allows easy integration of different paper types, encouraging the use of a broad range of media. In addition, you can work on multiple pages at once without waiting for work to dry.

 A disadvantage of this method is that loose sheets are more likely to become lost or damaged. The plastic sleeves also hinder the viewing of surface quality and texture, particularly if the sleeves become crumpled or dirty. For this reason, you may wish to change to a clean, non-reflective display book immediately before assessment.

 Many schools own a manual binding machine. This punches a series of holes along one side of a document so that a spiral binding can be inserted to hold the pages together. A clear plastic cover can be added to protect the work. Binding usually takes place once the submission is complete, with sketchbook pages stored as individual sheets of paper beforehand. Other binding methods are also possible if these allow the sketchbook to lie flat when open.

 As with refillable display books, different paper types can be used, and working on more than one page at once is possible. Pages can also be removed, added, and re-ordered with ease.

 This method is more time-consuming than others and is prone to user error (such as holes punched along the wrong side of an artwork). Nonetheless, it is an inexpensive way to create a high-quality, personalized sketchbook.

 An example of a self-bound student sketchbook: The student name, school, ID number and other information is printed on white paper, along with a photograph of the accompanying final piece, creating a professional title page for the sketchbook. The cover is protected using a clear plastic sheet and bound to the A4 sketchbook. This is part of an A* A Level Coursework project by Nikau Hindin, ACG Parnell College.

 A digital sketchbook typically takes the form of an online portfolio created using a website design platform such as WordPress. A digital sketchbook relies on access to high-speed internet and an appropriate laptop, computer, or other device. Images, videos, and typed annotations are presented on website pages using hyperlinks, menus, and categories to organize content.

 The primary advantage of an online portfolio is that you can include digital images, audio, and video footage with ease. Digital sketchbooks are growing in popularity, particularly for students who specialize in film, photography, and digital media.

 Arleyart.com is a platform where Arley Clark, the owner, sells his unique motivational art. Arley, born in 1947 and raised in Bremerton, Washington, has always been inspired by words of wisdom. This includes quotes, phrases, song lyrics, and even advertising taglines. Throughout his career, motivational or thought-provoking messages were always on display on his office walls. Frustrated by the limited selection of display-worthy plaques, posters, or art prints available in the market, he decided to create his own. Upon retiring from a management career in the sporting goods industry, Arley decided to check the market for his kind of motivational art, leading to the birth of ArleyArt​1​.

 Best known by her artist moniker Hatecopy, Maria Qamar quit her advertising career to focus on art when her pop art paintings began to catch fire on Instagram. Now she works full time on her art, selling her own paintings in multiple formats, from art prints to books to printed merch.

 Ken Harman is the man behind the art empire that includes Spoke Art, Hashimoto Contemporary, and publishing company Paragon Books. Together, these businesses represent many global artists through physical galleries, online shops, and pop-up exhibitions.

 There are two ways to sell art online: create or curate. Cat built her career on both by creating and selling her own work and representing the work of others in her boutique. Which one is right for you?

 As an artist, you are the creator, producing original art and/or reproductions of originals and selling directly to your customers or indirectly through a gallery, retail partner, or agent.

 It’s never been easier for artists to sell directly, with emerging creator tools popping up seemingly every day. Depending on your style and medium, choose a sales channel where your desired audience hangs out. This is arguably the easiest way to sell art online for many.

 Maria runs her own online shop, where she sells art prints and merchandise, eliminating the middleman and keeping her costs low. But she also leans on relationships with experienced galleries for exhibiting and selling original artwork.

 If you’re learning how to sell your art, note that galleries can expose your work to new audiences. They may also have access to resources and professionals to help promote, exhibit, handle, and ship artwork.

 If you’re not personally an artist but you have a great eye and a love of the art world, you can still get into the game of selling art as a curator. Some artists may be disinterested in marketing or figuring out the best way to sell art online and instead rely on gallerists, curators, and retail partners to handle this aspect of the business. As a partner to artists, you make a percentage of the selling price in exchange for your business knowledge and service.

 There are several ways to work with artists to sell their art online—be it selling originals or prints to licensing works to be printed on merchandise or used in publication. “Most galleries offer an industry standard 50% consignment split for original art,” says Ken. “The artist provides the artwork, we do our best to sell it.”

 The best way to sell your art online will depend on the nature of your art and your chosen medium. You may choose to sell your art, reproductions of that work, or both.

 Fine artists using classic mediums and selling at high price points may choose to only sell originals, for example, while digital art, which can be reproduced without loss of quality, is great for prints and merch. However, most art created in 2D mediums have multiple options for generating unlimited sales on a single work.

 Original art such as paintings, drawings, illustrations (Note: you can sell both the original art as well as prints of the same work)

 Custom art made to order from a customer request or commissioned by a business (Note: Generally, this art would be one of a kind and not sold again as a reproduction)

 Some mediums, like sculpture, are more difficult to reproduce or use for merchandise applications. But for those impossible to scan and print, there are still ways to generate additional income from a single design. For example, clay works may use the same mold to generate similar pieces, and 3D designs can be created over and over with a 3D printer.

 Reproducing art on t-shirts or mugs, or as art prints means that a single work can bear fruit indefinitely—or for a limited time. There are two ways to approach selling your art as prints: open edition or limited edition.

 Your art can spread far and wide through the hands of happy customers who are never met with an “out of stock” warning.

 Limited edition means printing only a certain number of prints before they are gone. These are often numbered and signed by the artist to add value and authenticity.

 The effect is much like that of a limited time offer: creating a sense of scarcity and urgency is an excellent marketing strategy

 This print by Mike Davis has a limited run of 50 prints available on Spoke’s website, each of which is signed and numbered by the artist. Spoke Art

Motivational Art for Office Walls

 Spoke often opts for the limited edition strategy. “We work really hard to find things that are very special to sell. Things that are special should be treated like they’re special,” Ken says.

 To help minimize reselling, Spoke will limit quantities of certain prints per customer. “Making sure that the real fans are actually the ones who are able to get the things that we sell is always a priority,” Ken says.

 Choosing the right printing materials, technology, or partner for your art is an important step in the process. Ferme à Papier

 Understanding how to sell your prints of your artwork comes down to getting very friendly with a printer, whether that’s your at-home inkjet or a company that handles the task for you. There are multiple options, from DIY to completely hands off, to help you sell art prints and other merchandise to your audience.

 It’s possible to start selling your own artwork by creating quality prints yourself with high-quality paper, ink, and an at-home office printer. As a new artist, this method can keep costs low, but may be unsustainable as you scale over time.

 “In the beginning, I would print, package, and deliver by hand every single poster that was ordered,” says Maria. “At some point the volume became so much that I couldn’t make time to draw. I was spending all of my days delivering and in transit.”

 This method is usually limited to selling art prints on paper, but some specialty home printers may allow you to print on canvas paper or fabric designed specifically for this purpose.

 This method is usually limited to selling art prints on paper, but some specialty home printers may allow you to print on canvas paper or fabric designed specifically for this purpose.

 A local or online printing company can reproduce your work en masse and can even offer bulk discounts if you are printing many of the same piece. This can be the best way to sell art online if you have a small catalog and high sales volume of those pieces.

 With this method, you’ll still be responsible for packaging and shipping the prints you sell online. These companies can often produce high-quality prints due to more advanced printers.

 Cat often prints large batches for collection releases. While she does use print-on-demand services, the prints arrive at her studio first, rather than shipping directly to the customer. “It’s important that we are the last sets of eyes inspecting, packaging, and shipping the product to our customers,” she says.

 Working with a trusted printer and requesting samples can ensure that your work is reproduced in a way that respects the original. Hatecopy

 Print on demand is the most hands-off and versatile option and the easiest way to sell art online—especially if you plan to sell your work printed on merch like t-shirts or caps.

 Print-on-demand services generally integrate with your online store. When an order is placed, the integration triggers that piece to be printed and shipped directly to the customer. This is a great option for selling art on a budget, as there is no need to invest in equipment or inventory.

 When the number of orders exceeded her capacity to print and ship work herself, Maria upgraded to using a print-on-demand company. “All I have to do is upload and let it do the work for me,” she says. “Now I can focus on actually creating the artwork and connecting with people.”

 Print-on-demand products don’t just stop at paper prints. Your art can be printed on a number of items from phone cases to stickers to sell.

 💡 Tip: Before you start selling your own artwork this way, request samples from the printer so you can inspect the colors and quality of the print. This is especially important if printed items will be sent directly to your customers.

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